5 Things Your Small Business Should Outsource

Running a small business can be a lot of work. You’re the CEO, COO, and everything in between, and that means you’re responsible for everything from setting up new employees to doing bookkeeping. But there are some tasks you might not want to do yourself — or might be better left to someone else. In this article, we look at outsourced services that your small business should consider outsourcing.

#1 Recruitment

Recruitment is a time-consuming and expensive process. You need to find the right person for your business and then interview them, vet them and make sure that you have everything in place. You also need to consider how much time this will take from other tasks, such as running your business.

Outsourcing recruitment is one of the best ways of getting around these problems. It allows you to focus on what matters most – growing your company – while someone else does all the hard work for you!

#2 Marketing

  • Marketing is one of the most important aspects of small business. It’s not just about advertising in local newspapers or on Facebook, though that can be part of it. Marketing involves building a brand, creating value for your customers, and doing all you can to build a community around your product or service.

  • You don’t want to do all this yourself—you need help from professionals who know what they’re doing regarding marketing. Outsourcing marketing tasks frees up time for other important things in your day-to-day operations so that you can focus on what matters most: running your business!

#3 Business Process Management

Business process management (BPM) is the practice of managing a company’s business processes. Businesses rely on their core systems to help them run day-to-day operations, which can sometimes become too difficult to manage—especially if they’re not integrated with other software solutions. That’s where BPM comes in.

There are several benefits to implementing BPM: it helps companies analyze their current processes and find ways to improve them; it can save money by reducing wasted labor and materials, and it enables employees to focus less on manual tasks and more on strategic work that will help grow the business overall.

#4 IT Services

If you’re a small business owner with limited time and resources, outsourcing your IT services is a great way to free up your time to focus on other aspects of the business. However, there are some risks and alternatives to consider when outsourcing this work.

  • What can be outsourced? Some examples include software development, content management systems (CMS), customer relationship management (CRM) tools like Salesforce and HubSpot, virtual private servers (VPS), and cloud storage platforms such as Dropbox or Google Drive.*

  • Benefits: Hiring an outside company will allow them to maintain a relationship with the product’s developer so that they can respond quickly when new features are released or bugs need fixing.*

  • Costs: You’ll pay more upfront but may save money long-term if the project goes well.*

  • Risks: The riskiest part about outsourcing any type of service is ensuring that your provider has proper security practices in place; if they don’t have secure information practices, then it could result in major problems for both parties involved.

#5 Customer Service

Outsourcing customer service can be a great way to ensure that your customers get the best possible experience with your business. Customer service is a key component of any business, especially if you sell products or services directly to consumers.

There are two main types of outsourcing. One is for companies that want to hire someone at an hourly rate or a salary but have them work remotely rather than in-house. If you think this might be right for your company, look for online job sites like Upwork (formerly Odesk). The other type of outsourcing involves contracting with a company that already has employees who handle these tasks as well as their own core functions (such as software development). You may have heard about places like NOC (Network Operations Center) which do this sort of thing; these companies typically have teams located all over the world, so they can offer better response times around the clock by having staff available at different time zones—a feature usually not found with remote workers alone!

Whether using external resources or bringing internal ones on board full-time though there will always be some risk involved when it comes down to how well matched those individuals’ abilities, such as language proficiency

Running a small business requires a lot of work, and you may be unable to do everything yourself. Outsourcing tasks can help your business run smoothly.

Running a small business requires a lot of work, and you may be unable to do everything yourself. Outsourcing tasks can help your business run smoothly.

Outsourcing will free up your time to focus on other things in your life. This means that when customers come into your store or call in with questions, you’ll be able to give them the attention they deserve because it won’t take all day for someone else to get back to them about an order or email query. By outsourcing these tasks, you will also be able to spend more time working on the things that are important and meaningful for your company or organization.

Hiring freelancers is another option if certain types of work aren’t core competencies but still need to be done from time to time (for example, graphic design). You may also find freelancers who specialize in specific types of work–like graphic designers who specialize in logos!


There are many benefits to outsourcing your small business needs. It can free up your time for more important things, reduce costs, and even make you more competitive in the marketplace by giving you access to services that would otherwise be too expensive or difficult to manage. If you want to learn more about how outsourcing could help your business grow, check out our services page

Author: Akbar Lalani
Akbar Lalani is an entrepreneur and currently the CEO of Corelead Interactive. He has over 2 decades of experience in building strategic marketing plans and managed several online brands for small, medium and large companies including Fortune 500 companies.