content is king

Our content development service forms part of our SEO initiative as an option. However, we develop content independently for clients based on their internal requirements. We use SEO trained content developers to write and re-write content that can help boost search traffic and avoid duplicate content issues. Our content services cover:

  • Product Descriptions – Article and News research
  • Product Specifications – Company and Industry Research
  • Meta Tags – Company and Industry Research
  • Blogs & Articles – Industry Research
  • Press Releases – Company, Industry, Market Research
  • eMail Content – Industry Research

Content Development Process

content research

We research content on the manufacturer’s website and other websites where information can be found. Our writers collect specifications and other attributes that are currently missing and re-write content to make it unique.

competitor analysis

We compare our writing with competitor info to see what may work for them and what may not be working. We compare SEO readiness to see how your competitors currently rank and what we could do to boost your ranking.

keyword density analysis

Keyword density analysis is done based on focus keywords identified for the product. Our writers take care to ensure your new content has sufficient keyword density to help improve its search ranking.

duplicate content check

We use specialized tools and google search to compare content written by our writers,  this helps eliminate the possibility of duplicate content being posted.

quality check

All content written by our writer is quality audited by our QA team to check for language and grammar errors. Style of writing is also analyzed to ensure it meets with the websites writing style.


Our team is also trained to publish complete data on the client’s website. This saves time and speeds up the process of publishing content. We can also check meta tags to ensure it syncs with the new content.

why clients choose us


Our engagement model is flexible, we can work with you on a per SKU basis or we can assign dedicated writers for your project. Product descriptions can range from 100 to 1000 words depending on the need.

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SEO trained

Our writers are trained in SEO techniques to analyze content for keyword density. They write content that is both user-friendly and search engine friendly.

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50,000+ SKU's written

Our writers have written descriptions for over 50,000 SKU’s combined since 2010. Our timelines are flexible depending on the urgency of your project. We can scale-up based on need.

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focus areas - content

popular verticals


We have specialized writers that can handle apparel as a vertical. We have managed multiple clients in this vertical.

health & beauty

Our writers have written descriptions for health supplements, beauty cosmetics and more.


Lifestyle writing is the key when it comes to jewelry, we handpick our writers based on experience when we get a jewelry client.


A popular vertical with huge volumes is the electronics category. We have a number of writers trained to write about security products or just about any consumer electronics.

ask about our FREE Pilot!